Total Marketing Middle East (TMME), an affiliate of Total, recently signed a Memorandum of Understanding (MoU) with Open Bonnet.
Based in the United Arab Emirates, Open Bonnet is an aftermarket Online to Offline (O2O) cloud-based auto services and products platform company offering 360-degree services to car owners operating in the GCC.
The MoU spans the entire digital value chain whereby TMME and Open Bonnet will seek opportunities to collaborate in the auto aftermarket segment.
The Open Bonnet platform offers a marketplace that allows car owners to choose & connect with one of its 70+ verified workshop partners through an end-to-end digital experience.
The MoU was signed in the presence of Karine Singh, Managing Director, TMME, and Gaurav Sharma and Maninder Singh, Founders, Open Bonnet.
“Through Open Bonnet’s platform, customers will be able to choose Total Lubricants seamlessly from online purchase to booking a choice workshop,” remarked Karine Singh.
“We have attempted to bring standardization, transparency and convenience for car owners as well as workshops. – through Open Bonnet, the only Democratic Marketplace Enabled Workshop Automation Platform in the region,” commented Sharma.