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General Tire reveals its latest research study

by Saee Joshi
April 13, 2023
in Transportation

Durability, fuel efficiency and grip are important for drivers when buying new tyres

General Tire Grabber -supplied image

General Tire, the off-road tyre specialist, recently conducted research has revealed that the most popular reasons motorists are buying 4x4s and SUVs are off-roading ability, increased traction and stability, and the vehicle’s towing capacity.

Over 2000 motorists from all over the world participated in the research, citing an elevated driving position, increased storage space and reliability in adverse weather as other key factors in the purchasing decision.

Drivers were also quizzed about their preferences when shopping for tyres for their 4×4 or SUVs. This revealed durability, fuel efficiency, wet grip, and mileage as the most important characteristics.  For 67 per cent, they stated it is important to have a robust and durable set of tyres, while 31 per cent would only buy their tyres from a trusted brand.

The research went on to reveal that along with off-roading in their personal 4×4 or SUV. respondents highlighted that a first aid kit, spare tyre and a work light are the most common items packed ahead of their journey.

“Especially in the Middle East, many motorists go off-road driving with their vehicle, this means that it is important drivers are familiar with many of the golden rules of off-road driving, before hitting the beaten track,” stated Karel Kucera, Managing Director, Continental Middle East.

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