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Fine Hygienic Holding taps commercetools to launch its new eCommerce website in the ME

by Saee Joshi
April 2, 2023
in Technology

Fine Hygienic Holding, The leading wellness group invests in commercetools

Fine Hygienic Holding
Tom Fischer, Senior Director of Sales, commercetools

Leading provider of headless commerce, recently announced that Fine Hygienic Holding launched its new eCommerce website for Motiva Supplements using commercetools Composable Commerce to enable a customizable, scalable commerce infrastructure and to translate evolving consumer preferences into revenue.

The ability to quickly adapt and responsibly scale is critical to a business’s growth. Fine Hygienic Holding will be able to modernize the customer experience with features that include advanced search and research capabilities, secure checkout, increased site speed, and improved communication from order to delivery.

“Consumer purchasing habits are changing all over the world, especially in the Middle East. People want the option to shop in a physical store, online, or through the channel of their choosing. It is really the coming of omnichannel,” stressed Yahyah Pandor, Chief Information and Digital Officer, Fine Hygienic Holding.

“A composable approach to commerce enables agility, innovation, and speed to market while simplifying delivery and reducing total cost of ownership,” commented Tom Fischer, Senior Director of Sales.

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Tags: E-CommerceeCommerceFine Hygienic HoldingNews
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