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SAP set to empower business users in the Middle East to innovate and transform their operations

by Kevin Vaz
March 31, 2023
in Technology

SAP Build enables users to integrate systems and build applications

SAP Middle East
Zakaria Haltout, Managing Director, SAP UAE

SAP recently announced the launch of SAP Build, a powerful new low-code offering to unleash the power of business users. SAP Build empowers SAP users with minimal technical expertise to create and augment enterprise applications, automate processes, and design business sites with drag-and-drop simplicity.

Launched during the recently concluded SAP TechEd conference in Las Vegas, US, SAP Build draws on the unique depth and breadth of the SAP Business Technology Platform (BTP).  The aim is to put SAP’s world-class enterprise technology in the hands of business users, giving them direct access to the end-to-end processes, data and context they need to make smarter decisions and drive innovation quickly.

“We believe this will be a game changer for business users in the region. With SAP Build, our customers will be able to extract maximum knowledge from their technology investments, shorten time-to-value for new applications and future-proof their businesses,” explained Zakaria Haltout, Managing Director, SAP UAE.

Partnership to develop tech talent

In addition to the launch of SAP Build, the SAP’s TechEd conference saw SAP announcing its commitment to upskill 2 million developers worldwide by 2025 by tripling its free learning offerings on the SAP Learning site, partnering with world-class learning platform provider Coursera.

“This certificate is designed for learners of all backgrounds, with no college degree or industry experience required. It will prepare learners for entry-level job roles and in some of the most in-demand fields,” observed Jeff Maggioncalda, CEO, Coursera.

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Tags: Middle EastNewsSAP
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