British-born car brand increases its Middle East market share to 4.7 percent
MG Motor continues to win over new car buyers across the Middle East, with sales up by a remarkable 35 per cent over the first three months of 2022 when compared to the same period last year, the company reported.
This exceptional achievement, in a marketplace that continues to present unique challenges, makes the British-born marque the sixth best-selling car brand in the region. With total sales of 12,604 units in the first quarter of the year, MG recorded a 4.7 per cent market share across nine regional markets, comprising the six GCC countries, Iraq, Jordan and Lebanon, the manufacturer said in a press release.
The MG ZS compact SUV took the mantle as the brand’s most popular model with 3,835 sales recorded during the first three months of 2022. In Oman it was the single most popular model in the compact SUV segment accounting for a quarter of all sales. It was followed in the popularity stakes by the stylish MG 5 saloon with 2,772 sales.
Across the region, MG’s biggest market in terms of total volume was Saudi Arabia, where the brand took a 5.1 percent market share. Other significant markets include Iraq, where MG held a 6 percent share of the market and in Oman, the brand’s best performing market where MG had an 8.4 percent market share.
“This region is absolutely key to the brand, and we continue to plan carefully to ensure our production and supply meets the needs of our customers,” commented Tom Lee, Managing Director, MG Motor’s Middle East Operations.