The new investment round is a mix of equity and venture debt financing
Opontia, a start-up that acquires and grows e-commerce brands since its launch in March 2021, recently announced it has raised US$ 42mn, the company revealed in a press statement.
The Series A investment follows nine months of sustainable, fast-paced growth since Opontia launched, during which it has expanded from Dubai to launch offices in the three other largest e-commerce markets in Central and Eastern Europe, Middle East and Africa (CEEMEA), in Poland, Turkey, and Saudi Arabia.
In the coming months, Opontia is to incorporate offices in more high-potential growth markets including Egypt, Nigeria, and Pakistan.
“Through Opontia’s support, entrepreneurs can achieve scale and development as we lead on daily operations while we enable them to continue to benefit from the growth in their brands,” commented Philip Johnston, CEO, Opontia.
“The e-commerce market is rapidly augmenting across Central and Eastern Europe, Middle East and Africa markets. As such, entrepreneurs are increasingly seeking support in scaling-up brands and that is where Opontia has a pivotal role to play,” remarked Manfred Meyer, co-CEO, Opontia.
“With its disruptive business model and vision, Opontia really is in the right market at the right time,” noted Ahmad Alshammari, General Partner, STV.
“We’re excited to be following on our initial investment with them as they take the company to the next level,” Saed Nashef, Founding Partner, Raed Ventures. Launched in March 2021, Opontia enables e-commerce entrepreneurs to realise the full potential of their brands, both in terms of getting an exit as well as profiting from future growth.