A dedicated platform takes visitors on a journey through the Patrol’s 70-year legacy
As part of ongoing celebrations around the 70th anniversary of the iconic Nissan Patrol, Nissan has launched a new platform to recognize those who have helped build the SUV’s rich legacy. Titled ‘Patrol Legends,’ the platform spotlights stories from around the region.
Via a dedicated platform hosted on TheNissanNEXT website, audiences can immerse themselves into the rich world of the Patrol and share their own memories. The platform also features a dedicated ‘Patrol Legends Training Package’, a multi-terrain driving masterclass that provides drivers with guidance on how to harness the Patrol’s strength and unlock its power.
“Through Patrol Legends, we want to bring to light the unique stories from Patrol drivers from around the globe, as we commemorate the SUV’s long-standing reputation as the ‘Hero of All Terrain’,” commented Joni Paiva, Divisional Vice President for Marketing and Sales Operations, Africa, Middle East, India, and Oceania, Nissan Motor Corporation. “The Patrol Legends campaign, we celebrate the iconic Patrol and the people who have driven this model’s renowned success over the years by contributing to its formidable reputation of Conquering Everywhere,” remarked Thierry Sabbagh, Managing Director, Nissan Middle East.