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Saudi Arabia’s Red Sea Farms roots for home-grown produce

by Saee Joshi
April 11, 2023
in News

Red Sea Farms, The company’s agro products now available across the Kingdom

Red Sea Farms
RSF BTS Family – supplied image

Red Sea Farms, the Saudi Arabia AgTech whose unique technology enables commercial farming in harsh environments, has announced that its sustainable, KSA-grown produce is now available across the country.

The produce is now stocked in over 80 supermarket locations at retailers such as Tamimi, AlRaya, and Carrefour.

Sustainability

RSF has launched a campaign which includes offers on all its sustainably grown produce – snack tomatoes, uniquely sweet snack peppers and snack cucumbers, to help promote healthy, organic eating habits in line with Vision 2030.

“We are also extremely grateful for our partners, and their focus on stocking healthy produce and Saudi-made brands,” commented Simon Roopchand, Red Sea Farms’ Middle East CEO and Global COO.

“Tamimi Markets is very proud of RSF amazing story. We have been with them since their beginning at King Abdullah University of Science & Technology and continue to applaud their many innovations and quality Saudi products,” remarked Bobby Rajendran, General Manager, Tamimi Markets.

Technology

RSF technology enables farming in very harsh environments, by using primarily salt water and sunlight. The tech reduces food insecurity, carbon use in the food sector and overall freshwater consumption.

Red Sea Farms’ technology saves 300 liters of freshwater per kilogramme of produce grown in hot climates, an approach effective in areas where water is sparsely available and arable land is scarce, a press communique concluded.

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Tags: agroFood ChainRed Sea FarmsretailSaudi Arabia
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